CHAPTER 13 (MGT300)

E-Business
  • The internet is a powerful channel that presents new opportunities for an organization to :
  • -       Touch customers
  • -        Enrich products and services with information
  • -        Reduce costs
  • How do e-commerce and e-business differ?
  • -        E-commerce- the buying and selling of goods and services over the internet
  • -        E-business- the conducting of business on the internet including, not only buying and selling, but also serving customers and collaborating with business partners
  • INDUSTRIES USING E-BUSINESS


E-business Models
  • ·       E-business model- an approach to conducting electronic business on the internet

        

Business-to-Business (B2B)
  • ·       Electronic marketplace (e-marketplace) – interactive business communities providing a central market where multiple buyers and sellers can engage in e-business activities

Business-to-Consumer (B2C)
  • Common B2C e-business models include:
  • -  E-shop- a version of retail store where customers can shop at any hour of the day without leaving their home or office
  • -  E-mall- consists of a number of e-shops; it serves as a getaway through which a visitor can access other e-shops
  • Business Types:
  • -   Brick-and-mortar business
  • -   Click-and-mortar business
  • -   Pure-play business

Consumer-to-Business (C2B)
  • The demand for C2B e-business will increase over the next few years due to customer’s desire for greater convenience and lower prices

Consumer-to-Consumer (C2C)
  • Online auctions:
  • Electronic auction (e-auction)
  • -        Forward auction
  • -        Reverse auction
  • C2C communities include:
  • -        Communities of interest
  • -        Communities of relations
  • -        Communities of fantasy

E-Business Benefits and Challenges
  • E-Business benefits include:
  • -        Highly accessible
  • -        Increased customer loyalty
  • -        Improved information content
  • -        Increased convenience
  • -        Increased global reach
  • -        Decreased cost
  • E-Business challenges include:
  • -        Protecting consumers
  • -        Leveraging existing systems
  • -        Increasing liability
  • -        Providing security
  • -        Adhering to taxation rules

E-Business Tools for Connecting Communicating
  • E-mail
  • Instant Messaging
  • Podcasting
  • Videoconferencing
  • Web Conferencing


·       Content Management System (CMS)

Comments

Post a Comment

Popular posts from this blog

CHAPTER 2 (MGT300)

Image
IDENTIFYING COMPETITIVE ADVANTAGE Definition : A product or service that an organization's customers place a greater value on than similar offerings from a competitor. PORTER'S FIVE FORCES MODEL Definition : Usefool tool to aid organization in challenging decision whether to join a new industry or industry segment.  1. Buyer Power High- when buyers have many choices of whom to buy. Low- when their choices are few. Ways to reduce buyer power - loyalty programs 2. Supplier Power High- when buyers have few choices of whom to buy from.  Low- when their choices are many The suppliers ability to influence the prices they charge for suppliers (including materials, labor and services).  3. Threat of Substitue products & services High- when there are many alternatives to a product or service. Low- when there are few alternatives from which to choose.  Ideally, an organization would like to be on a market in which there are few substitu
Read more

CHAPTER 7 (MGT300)

Image
Storing Organizational Information- Databases ·        Database- maintains information about various types of objects, events, people and places ·        Database models include: -         Hierarchical database model - information is organized into tree-like structure -         Network database model- a flexible way of repsenting objects and their relationships  -         Relational database model- stores information in the form of logically related two-dimensional tables  Entities and Attributes ·        Entity - a person, place, thing, transaction or event about which information is stored ·        Attributes (fields, columns)- characteristics or properties of an entity class Keys and Relationships ·        Primary keys and foreign keys identify the various entity classes (tables) in the database -         Primary key- a field that uniquely identifies a given entity in a table -         Foreign key- a primary key of one table th
Read more

CHAPTER 3 (MGT300)

Image
Strategic Initiatives for Implementing Competitive Advantages Organizations can undertake high-profile strategic initiatives including: Supply Chain Management (SCM) Customer Relationship Management (CRM) Business Process Reengineering (BPR) Enterprise Resource Planning (ERP) Supply Chain Management - involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability.  Four basic components of supply chain management include: Supply chain strategy - strategy for managing all resources to meet customer demand Supply chain partner - partners throughout the supply chain that deliver finished products, raw materials and services Supply chain operation - schedule for production activities Supply chain logistics - product delivery process Customer Relationship Management - involves managing all aspects of a customer's relationship with an organization to increase cu
Read more